Menstrual Cup Market-Overview
The embarrassment around menstrual products has become less significant with the empowerment of women in recent years, which is likely to advance the menstrual cup market. Reports created by MRFR detail the developments of the industry that can be expected in the market through the forecast period. The market is predicted to capture income worth USD 1514.01 million by 2023 with a 3.50% CAGR.
The easy usage of menstrual cups is estimated to be of the prominent factors driving the global menstrual cup market share in the forthcoming period. The improvement in the women demographics spending power as well as awareness about options related to products that can be used to ease the discomfort of periods is predicted to nurture promising growth opportunities for the menstrual cup market companies in the forthcoming period.
Segmental Analysis
The segmentation of the menstrual cup market is conducted on the basis of type, product, region, and distribution channel. The distribution channel segment in the menstrual cup market consists of online stores, retail outlets, and others. The regions included in the menstrual cup market are America, Europe, Asia Pacific, and other notable regional markets. The product segment in the menstrual cup market consists of a reusable menstrual cup and a disposable menstrual cup. The type segment in the menstrual cup market consists of hollow, flat, pointy, and round.
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Detailed Regional Analysis
The regional examination of the menstrual cup market includes regional markets in America, Europe, Asia Pacific, and other notable regional markets. The Americas menstrual cup market is predicted to lead the global market throughout the forecast period. The presentations directed by the government to generate awareness among the consumers is expected to push the menstrual cup market augmentation. The rising awareness concerning feminine menstrual cleanliness is assessed to further spur the regional market in the future. The European menstrual cup market is projected to control the global market due to the incidence of established players and the increasing health care cost is observed to boost the demand for menstrual cups in this region. The Asia Pacific menstrual cup market is assumed to be the third principal market and is likely to record stable growth in the healthcare sector.
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Competitive Analysis
The role of governmental bodies in facilitating the development of the market is estimated to be vital through the grant of special incentives to attract global titans to certain regions and contribute to the development of the market in the forecast period. Furthermore, the presence of better trade relations between several nations is estimated to offer more options for growth in the upcoming period. The optimism about COVID-19 related treatment methods such as the vaccines being rolled out in various regions is estimated to further improve the overall sentiment in the market. The improvement in core industries performance on a global scale is estimated to fast track the development of the worldwide market in the upcoming period. The overall development prospects of the market players are estimated to improve steadily with the effect of the COVID-19 pandemic reducing. The entry of global players in key developing regional markets is predicted to have a favorable effect that will ripple into other areas of the market as well.
The central companies in the menstrual cup market are Vcup, Anigan, The Keeper Inc., Ruby Life Ltd., FemCap Inc., Diva International Inc., Me Luna, Irisana S.A., LadyCup, and Lunette.
Industry Updates:
Feb 2021 A menstrual cup introduced recently by Bengaluru-based Harvard alumnus intends to attend two complications at once that is to offer an eco-friendly choice to women and to eliminate period destitution. For each Asan cup sold, the social enterprise is pledged to donate one for free to a woman in India who fights to afford sanitary pads. The branded menstrual cup, formed at the Harvard Innovation Lab utilizing medical-grade silicone, looks to free women from period poverty and disgrace tied to menstrual cycles.
Jan 2021 Diva International (Diva), manufacturers of menstrual cups, in collaboration with global recycling leader TerraCycle, have announced the accessibility to DivaRecycles. The program is a free, nationwide menstrual cup recycling program of its kind that will be unveiled in 2021. In the DivaRecycles program, Diva customers can recycle their earlier unrecyclable DivaWipes and DivaCups packaging. Once gathered, the silicone cups will be washed and pulverized into a crumb-like powder that can be expended to make new goods such as athletic field, playground, or track ground cover, to list a few of the possible new uses.
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